Welcome aboard, .
Everything you need for your first month with us, on one page. Five minutes to read. Keep it bookmarked.
A quick hello
Welcome to TFocus UK
Hi there,
Thanks for trusting us with your content. You've built something worth talking about. Our job is to make sure the right people actually see it.
I'm Tobias, founder of TFocus UK. We're a content agency for business owners whose real-world reputation has outgrown their online one. You film, and we handle everything else: strategy, editing, captions, publishing and reporting. You spend minutes in front of the camera, not hours in editing apps.
We care about quality over vanity metrics. Followers are nice. Enquiries, trust and buyers are better. That's what we're building towards with you.
This page walks you through the first 30 days and how we'll work together after that. If anything's unclear, just message me.
Looking forward to it.
Save these
Our details
- Main contact
- Tobias Collinson
- tobias@tfocusuk.com
- Phone / WhatsApp
- +44 7754 694303
- @tfocusuk
- Company number
- 17338779
- Reply time
- Within 24 hours on working days
Do these this week
Three things to get us going
We can't start properly until these are done. They take about 20 minutes in total.
Fill in the discovery questionnaire
Your business, your customers, what's worked before and what hasn't. Honest answers make better content.
Open the formBook your kick-off call
A 45-minute video call to go through your answers, agree goals and plan the first shoot.
Pick a timeSend your brand assets
Logo, fonts, colours, any existing footage, and access to your social accounts. We'll send a shared folder and walk you through access on the call. Never send passwords by message.
What we'll needYour first month
The first 30 days
A clear plan, so you always know what's happening and what's next.
- DAYS 1–3
Set-up
Shared folder created, accounts connected, questionnaire in, kick-off call booked.
- DAYS 3–7
Discovery
Kick-off call. We dig into your business, audience, competitors and current content to find your angle.
- DAYS 7–12
Strategy
You get a content plan: content pillars, video formats, hooks, posting schedule and the first batch of scripts or talking points, plus a simple guide to filming yourself. You approve it before anything gets made.
- DAYS 12–25
Production
You film your first batch from the plan. We edit, you approve, we schedule. Your first posts go live.
- DAY 30
First review
We look at early numbers, what's landing, and adjust the plan for month two. This is also when we look at booking your first shoot day with us.
Who does what
How we work
You film. We handle the rest. Whether you're new to filming or already posting and just want it taken off your plate, it works the same way.
- 01
Plan
Ideas, hooks and scripts for the month.
TFocus - 02
Film
Quick clips on your phone or camera, from our plan.
You - 03
Edit
Cuts, captions, music, sound and grade.
TFocus - 04
Approve
You review each video and leave notes.
You - 05
Publish
Captions written and posts scheduled.
TFocus - 06
Review
Numbers checked, plan improved.
Together
Your side
Filming your content
Honestly, it's easier than you think. Get these few bits right and we'll sort the rest.
Pick a decent background
Somewhere that shows off what you do. The shop, the site, the office. Not a pile of washing.
Face the light
Stand facing a window. With one behind you, you'll end up a silhouette.
On a tripod?
Phone upright, roughly eye level, and check you're actually in frame before you start.
Someone filming you?
Two hands, elbows in, nice and steady. No zooming, no wandering about.
Just talk normally
Like you're chatting to a customer. Messed up a line? Pause and go again. We'll cut it.
Send us everything
Chuck the raw clips in your shared folder. No trimming, no editing, that's our job.
Included for every client
Shoot days with us
Once you're filming regularly, we'll book in shoot days where we come to you with proper kit. One day can fill weeks of content. They're planned well in advance, so we'll usually lock in your first one at your 30-day review.
- Booked ahead and confirmed in writing
- Shoot plan sent the week before
- Pick 2–3 outfits and book the space
- Let your team know we're coming
Your numbers
Analytics
You'll always be able to see how your content is doing. No guessing, no jargon.
Reach & views
How many people are seeing you.
Engagement
Likes, comments, shares and saves.
Audience growth
New followers and profile visits.
Enquiries
DMs, calls and leads. The one that matters most.
How you'll get them
- Live dashboard: a private link you can check any time, updated daily.
- Monthly report: a short summary in your inbox before each review call.
- Your own apps: you keep full access to your native Instagram, TikTok and YouTube insights.
One thing to know
Content compounds. The first few weeks are about testing and learning what your audience responds to. Judge it on the trend over months, not a single post.
Every month
Monthly performance review
A 30-minute call at the end of each month. Bring your questions. Here's how it runs.
- 00:00
The numbers
What grew, what dipped, and why.
- 00:08
Top and bottom posts
We look at the best and worst performers and what we can learn from them.
- 00:15
Your questions
Anything on your mind: results, feedback, what customers are saying.
- 00:22
Next month
New ideas, next shoot date and any changes to the plan. You leave with a clear to-do list.
Good to know
Quick answers
What do you need from me to get started?
Your completed questionnaire, a booked kick-off call, your logo and brand colours, any existing photos or footage, and access to your social accounts through each platform's official team or partner access. We'll walk you through it.
How do I give feedback on videos?
We send one review link. Watch the video and leave comments on the exact second you want changing. Two rounds of revisions per video are included.
What happens if I miss the 48-hour review window?
We'll nudge you once. If we still haven't heard back, the posting schedule moves back so nothing goes out without your approval.
Who owns the content?
You do. Once a video is approved and paid for, it's yours to use anywhere. We may ask to share it in our portfolio, and we'll always ask first.
Will you ever film for us?
Yes. Shoot days are included for every client. Because they take more planning, we book them in advance once you're up and running, usually from your 30-day review onwards.
Can I change my package or the way we work?
Yes. Raise it on your monthly review call and we'll adjust from the following month.
Where's the best place to reach you?
See our details above. For anything urgent, call rather than message.